Dannonomics

So I stumbled upon this flyer at my local Publix the other day. It mentions a program from Dannon yogurt called Dannonomics. The flyer did not say much (I think it was intended only for the staff, but they had it with the sale flyers). What it did say was that on September 13, 2009 there would be coupons in the paper. It also says that the more you spend the more you save. It said save up to $15 dollars. My guess is that it is some sort of rebate program, though I can't be postive. It does say limit one per household. So save your coupons until after Sept. 13. This program looks like it could be a great deal.